Dynasties

Book excerpt: From the author of the New York Times bestseller The Wealth and Poverty of Nations, a fascinating look at the crossroads of kin and coin David S. Landes has earned a reputation as a brilliant writer and iconoclast among economic historians. In his latest acclaimed work, he takes a revealing look at the quality that distinguishes a third of today's Fortune 500 companies: family ownership. From the banking fortunes of Rothschild and Morgan to the automobile empires of Ford and Toyota, Landes explores thirteen different dynasties, revealing what lay behind their successes-and how extravagance, bad behavior, and poor enterprise brought some of them to their knees. A colorful history that is full of surprising conclusions, Dynasties is an engrossing mix of ambition, eccentricity, and wealth.