Marketing Planning & Strategy

Download or Read eBook Marketing Planning & Strategy PDF written by John Dawes and published by SAGE. This book was released on 2021-08-11 with total page 297 pages. Available in PDF, EPUB and Kindle.
Marketing Planning & Strategy
Author :
Publisher : SAGE
Total Pages : 297
Release :
ISBN-10 : 9781529766271
ISBN-13 : 1529766273
Rating : 4/5 (71 Downloads)

Book Synopsis Marketing Planning & Strategy by : John Dawes

Book excerpt: This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank.


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