This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the

Explains some of the basic scientific principles of radio and television and presents some simple experiments to demonstrate them.

A history of modern radio shows why radio survived the advent of television, covers radio advertising, programming, technology, and news, and discusses radio pi

This newest edition of Broadcast Journalism continues its long tradition of covering the basics of broadcasting from gathering news sources, interviewing, putti

The digital revolution has significantly changed broadcast technology. The 12th edition of Television and Radio Announcing reflects new trends in the field, suc