Differentiate Or Die

Download or Read eBook Differentiate Or Die PDF written by Jack Trout and published by John Wiley & Sons. This book was released on 2000-03-23 with total page 248 pages. Available in PDF, EPUB and Kindle.
Differentiate Or Die
Author :
Publisher : John Wiley & Sons
Total Pages : 248
Release :
ISBN-10 : UCSC:32106011335244
ISBN-13 :
Rating : 4/5 (44 Downloads)

Book Synopsis Differentiate Or Die by : Jack Trout

Book excerpt: Now that product differences are rapidly and easily copied, or are perceived to be minimal, differentiating a company's products and services from the competition has become key to corporate survival. Marketing guru Jack Trout delivers a practical guide for businesses on developing powerful differentiation strategies.


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