The Business Communication Casebook
Download or Read eBook The Business Communication Casebook PDF written by James S. O'Rourke and published by South Western Educational Publishing. This book was released on 2002 with total page 324 pages. Available in PDF, EPUB and Kindle.
Author | : James S. O'Rourke |
Publisher | : South Western Educational Publishing |
Total Pages | : 324 |
Release | : 2002 |
ISBN-10 | : IND:30000095194514 |
ISBN-13 | : |
Rating | : 4/5 (14 Downloads) |
Book Synopsis The Business Communication Casebook by : James S. O'Rourke
Book excerpt: The 36 real-life cases in this collection explore aspects of the communication process in business, requiring students to apply theories of communication and integrate them with management strategies. Details of the cases come from public sources such as newspapers, news-gathering organizations, and