The UnNoticed Entrepreneur

Book excerpt: The UnNoticed Entrepreneur is the solution for business owners who want to know how other founders beat the problem of being ignored. Instead of consultants entrepreneurs how to, this book is entrepreneurs sharing their own secrets to success on a focused topic; getting noticed. The book is a marketing masterclass, a curation of fifty articles covering martech tools, founder strategies and case studies which solve problems or at least provide parallel examples of solutions. The articles are written from the transcripts of twenty minute interviews with guests on the top rated The UnNoticed Entrepreneur Podcast. The book can be read from start to finish, or by dipping in and out, with a directory of all the contributors included at the end so that the conversation can continue after the book is finished. The book provides practical, proven and cost-effective solutions to the central challenge facing any business owner; how to get recognized so that leads come in, people apply to work, and partners approach to work together. Here is the list of contributors to this edition: adrian STARKS, akshay JAMWAL, alastair MCDERMOTT, alexander REDMAN, alex STRATHDEE, andrea PACINI, andrew CLARK, callum LAING, chase PALMIERI, colin jg MILES, danny LEVINSON, dhriti GOYAL, diogene NTIRANDEKURA, elaine POWELL, erwin LIMA, frank BUCKLER, Fabian LANGER, gina BALARIN, gj van BUSECK, heesang YOO, howard DEKKERS, jason WEEKES, jarod SPIEWAK, jb OWEN, jeff HAHN, joe SCHULTZ, jonathan MALL, josh GARDNER, julie BROAD, kate Bradley CHERNIS, luke FISHER, marcus AHMAD, masami SATO, mason HARRIS, matthew STORMOEN, michael HOFFMAN, michael JUERGENS, michael SIEB, mike CHENG, mark THOMAS, mickie KENNEDY, nick HEMS, nick VIVION, nir ZAVARO, oscar TRIMBOLI, praveen NAGDA, richard ROBINSON, robert da COSTA, sam PALAZZOLO, scott SANDLAND, sonali NAIR