Private Label Strategy

Download or Read eBook Private Label Strategy PDF written by Nirmalya Kumar and published by Harvard Business Press. This book was released on 2007 with total page 292 pages. Available in PDF, EPUB and Kindle.
Private Label Strategy
Author :
Publisher : Harvard Business Press
Total Pages : 292
Release :
ISBN-10 : 1422101673
ISBN-13 : 9781422101674
Rating : 4/5 (73 Downloads)

Book Synopsis Private Label Strategy by : Nirmalya Kumar

Book excerpt: The growth in private labels has huge implications for managers on both sides.


Private Label Strategy Related Books

Private Label Strategy
Language: en
Pages: 289
Authors: Nirmalya Kumar
Categories: Business & Economics
Type: BOOK - Published: 2007-02-13 - Publisher: Harvard Business Review Press

DOWNLOAD EBOOK

As retailers have become more powerful and global, they have increasingly focused on their own brands at the expense of manufacturer brands. Rather than simply
Private Label Strategy
Language: en
Pages: 292
Authors: Nirmalya Kumar
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Harvard Business Press

DOWNLOAD EBOOK

The growth in private labels has huge implications for managers on both sides.
Beginner's Guide to Selling Amazon Private Label FBA
Language: en
Pages: 76
Authors: Chris J. Brodie
Categories:
Type: BOOK - Published: 2019-05-13 - Publisher:

DOWNLOAD EBOOK

The Ultimate Amazon FBA Introductory E-Book is Brand New + Updated for 2019! Start getting involve as an Amazon Seller to have a Profitable and Sustainable Busi
Build Your Own Life Brand!
Language: en
Pages: 262
Authors: Stedman Graham
Categories: Business & Economics
Type: BOOK - Published: 2002-05-09 - Publisher: Simon and Schuster

DOWNLOAD EBOOK

Now in paperback, bestselling author Graham draws on the techniques used by advertisers and celebrities to show how anyone can create and project the positive a
BrandSimple: How the Best Brands Keep it Simple and Succeed
Language: en
Pages: 257
Authors: Allen P. Adamson
Categories: Business & Economics
Type: BOOK - Published: 2007-08-07 - Publisher: Palgrave Macmillan

DOWNLOAD EBOOK

In an era of mixed media messages, in which brands are extended to the breaking point and marketing theories compete for attention, it is difficult to create ef