Grow an eco-friendly business that creates limitless profit potential From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportun

An expert on business strategy offers a pragmatic take on how businesses of all sizes balance the competing demands of profitability and employment with sustain

From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thoroug

Why Understanding Green Business? With every new day society has become more aware of the increasing threats to the globe due to the non-environmentally friendl

This book provides rich new empirical evidence on green business as it examines its variation between industries and nations, and over time. It demonstrates the