If you are in business or in an industry that is highly competitive; authorship can be a game changer. It enhances credibility, raises status, attracts business

A clever writing self-help parody that skewers writers’ guides while offering amusing, almost-helpful advice. This parody self-help book for writers is filled

Companies with strong reputations are better able to attract customers, investors, and quality employees-and to survive crises that would destroy weaker firms.

"Founder of entertainment and brand management company who manages careers of the stars tells behind-the-scenes stories of how they reached their fame and offer