This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social, and political forces. W

What factors are contributing to the continuing growth in consumption of goods and services? At what point do the costs associated with consumerism begin to cal

In 1983, Reese's Pieces made their debut on the silver screen, gobbled up by that lovable alien ET, and sales of the candy shot up instantly by 66 percent. Reeb

The developed countries, particularly the United States, consume a disproportionate share of the world's resources, yet high and rising levels of consumption do

Digital communication has altered the flow of global information,evolved consumer values and changed consumption practices worldwide.New Perspectives on Critica