AI for Marketers: an Introduction and Primer

Download or Read eBook AI for Marketers: an Introduction and Primer PDF written by Christopher Penn and published by . This book was released on 2019-02 with total page 167 pages. Available in PDF, EPUB and Kindle.
AI for Marketers: an Introduction and Primer
Author :
Publisher :
Total Pages : 167
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ISBN-10 : 1795675667
ISBN-13 : 9781795675666
Rating : 4/5 (67 Downloads)

Book Synopsis AI for Marketers: an Introduction and Primer by : Christopher Penn

Book excerpt: In this all-new, completely rewritten edition, you'll see the future of marketing as AI changes it forever. What's inside?- You'll explore what AI is and isn't- What questions marketers should be asking of vendors- The different types of machine learning- What great data is- 5 practical applications of AI for marketing- What it will take for you to succeed on your journey to AI-powered marketingPlus, discover who should and shouldn't pursue a career in AI and machine learning - and get a shortlist of valuable resources for getting started.


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