Social media has revolutionized how individuals, communities, and organizations create, share, and consume information. Similarly, social media offers numerous

Analyzing Social Media Networks with NodeXL offers backgrounds in information studies, computer science, and sociology. This book is divided into three parts: a

How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months li

"This book explores the key concepts of data mining and utilizing them on online social media platforms, offering valuable insight into data mining approaches f

This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve