Become a Product Marketing Manager and Earn $100,000+
Author | : Dekker Fraser |
Publisher | : |
Total Pages | : 140 |
Release | : 2019-05-10 |
ISBN-10 | : 1097513289 |
ISBN-13 | : 9781097513284 |
Rating | : 4/5 (89 Downloads) |
Book excerpt: According to Glassdoor, the average salary for a product marketing manager is over $113K (before signing, peformance, and stock bonuses). But, why shoot for an average salary, when you can earn a significantly higher salary at high profile tech companies, startups, and Fortune 500 businesses? Silicon Valley veteran marketer Dekker Fraser offers proven and powerful real-world career advice in the lucrative and exciting product marketing career arena. Become a Product Marketing Manager is the premier marketing career guide because Dekker draws from both top-tier marketing training received while earning his master's degree at the #1 university for marketers at the Kellogg School of Management and also his years of experience in all aspects of marketing products at top companies like Sony and Google-backed Rocket Lawyer. Not only does Dekker give you insider knowledge about how to get hired and earn high 6-figure marketing salaries, he also provides insider tactics for becoming an elite marketer and quickly getting a high-paying marketing job: Learn what the best companies look for when hiring marketers and how to have the best chance to get hired Advanced marketing interview techniques - how to answer the questions that matter, from the perspective of a professional that has hired many top-level marketers Launching your marketing career with proven marketing strategies - Target market identification, segmentation, and viral marketing Soft skills that will get you ahead in the office and set you up for marketing promotion Marketing math that even a lot of marketing professionals don't know Copywriting tips for landing contracts and selling products Real world examples about how to sell products in a variety of high-tech companies - software marketing, technology marketing and web marketing The most important thing that you can do to set yourself up for success in any business is to learn from top-level talent. Dekker received outstanding training from the best in the marketing field. Now, you can learn how to be one of the best marketers in your area by applying the marketing tips that the author learned over years of marketing success. Page Up and Order Now.