Becoming a Sports Agent

Book excerpt: A revealing guide to a career as a sports agent written by Pulitzer Prize–winning journalist Gary Rivlin and based on the real-life experiences of several top agents—required reading for anyone considering this profession. Becoming a Sports Agent takes you behind the scenes to find out what it’s really like, and what it really takes, to become a sports agent. Bestselling and Pulitzer Prize–winning reporter Gary Rivlin shadows some of the best agents in sports to show how this dream job becomes reality. Behind every high-profile athlete—in football, baseball, basketball, and more—is an agent. Learn the ins and outs of scouting, contract negotiation, licensing, brand building, and more. Takeaway invaluable lessons as you follow the paths of top-tier agents, from legendary pioneers like Leigh Steinberg, who represents star quarterback Patrick Mahomes, to Don Yee, who represents Tom Brady, to Matt Sosnick, whose client list includes baseball rookie sensation Pete Alonso. Rivlin uncovers the realities of this cut-throat business, from discovering unknown talent to securing multi-million-dollar deals.