Beyond Customer Satisfaction to Customer Loyalty
Download or Read eBook Beyond Customer Satisfaction to Customer Loyalty PDF written by Keki R. Bhote and published by Amacom Books. This book was released on 1996 with total page 148 pages. Available in PDF, EPUB and Kindle.
Author | : Keki R. Bhote |
Publisher | : Amacom Books |
Total Pages | : 148 |
Release | : 1996 |
ISBN-10 | : 0814423620 |
ISBN-13 | : 9780814423622 |
Rating | : 4/5 (20 Downloads) |
Book Synopsis Beyond Customer Satisfaction to Customer Loyalty by : Keki R. Bhote
Book excerpt: This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.