BERNT ULLMANN, often referred to as "the man behind the brands", has been a trusted brand acceleration expert helping generate over 6 billion dollars in global

Better Branding, Better Benefits Marketing techniques, retailers, and distribution channels have changed dramatically since authors RICK CESARI and BARB WESTFIE

During the closing days of 1963, Harry E. Figgie Jr. left his job at Booz Allen Hamilton and patched together the financing to purchase a struggling $23 million

The goal of this book is simple: to provide inspiration to others, so they can build a solid business and grow it into a billion-dollar company. Just as Richard

Solovic offers frank advice and hard-won lessons including: taking emotions out of the workplace - make business decisions based on what is best for the company