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CIM Coursebook Marketing for Stakeholders
Language: en
Pages: 248
Authors: Michelle Gledhill
Categories: Business & Economics
Type: BOOK - Published: 2012-08-21 - Publisher: Routledge

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‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids
CIM Coursebook 08/09 Marketing for Stakeholders
Language: en
Pages: 238
Authors: Neil Botten
Categories: Business & Economics
Type: BOOK - Published: 2012-05-31 - Publisher: Routledge

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‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids
CIM Coursebook Marketing Environment 07/08
Language: en
Pages: 365
Authors: Mike Oldroyd
Categories: Business & Economics
Type: BOOK - Published: 2012-06-14 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook 06/07 Marketing in Practice
Language: en
Pages: 393
Authors: Tony Curtis
Categories: Business & Economics
Type: BOOK - Published: 2007-07-11 - Publisher: Routledge

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Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Courseboo
Stakeholder Marketing
Language: en
Pages: 246
Authors: Michelle Gledhill
Categories: Business & Economics
Type: BOOK - Published: 2010 - Publisher: Routledge

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Previous ed.: published as Marketing for stakeholders by David R. Harris, Neil Bolten and Julia McColl. 2008.