Creative B2B Branding (No, Really)
Download or Read eBook Creative B2B Branding (No, Really) PDF written by Scot McKee and published by Goodfellow Publishers Ltd. This book was released on 2010-03-29 with total page 246 pages. Available in PDF, EPUB and Kindle.
| Author | : Scot McKee |
| Publisher | : Goodfellow Publishers Ltd |
| Total Pages | : 246 |
| Release | : 2010-03-29 |
| ISBN-10 | : 9781906884895 |
| ISBN-13 | : 1906884897 |
| Rating | : 4/5 (95 Downloads) |
Book Synopsis Creative B2B Branding (No, Really) by : Scot McKee
Book excerpt: B2B brand communications have changed little in the last 25 years, until now. This book combines experience, insight, anecdote, observation and example to demonstrate how businesses can dramatically improve their creative communication and the value of their brands.
