Creative Industries of Detroit

Book excerpt: " The most exhaustive and complete account of the Creative Industries'Äôs 40-plus-year history of creating dream, prototype, concept, and one-off cars. Get the exclusive story behind the automotive creations at Creative Industries of Detroit from Dwight D. Eisenhower'Äôs 1950 Presidential Limousine to the 1993 Mustang Mach III concept cars and more. Dream cars examined, with great detail, in this volume include the Ford Atmos-FX, Mercury XM-800, Dodge Granada, Packard Balboa, Packard Panthers, Packard Request, Ford Mystere, Corvette Corvair, Dodge Daytona, Plymouth Superbird, DeLorean, and many more. An amazing amount of hardware was constructed, each made separate from the other and with a high level of secrecy. The careers of the company's founder, Fred Johnson, and his successor, Rex Terry, are featured to show how two former Chrysler employees led the most diverse automotive firm in all of Detroit. As America entered the postwar 1950s, a resurgence by the auto manufacturers enabled them to create the most eccentric and extravagant automobiles of all time. Fierce competition between designers from General Motors, Ford, Chrysler, and independents, such as Packard, all turned to one car builder nestled firmly in America's bustling automotive mecca to help design the most elaborate prototype and concept cars ever: Creative Industries of Detroit. This all-inclusive book is the first ever on the subject and features behind-the-scenes images and interviews that have never before been published. Whether you are a Creative Industries of Detroit guru, fan of concept cars, or a general automotive enthusiast, this book is an excellent addition to your shelf."