Cult of the Luxury Brand

Download or Read eBook Cult of the Luxury Brand PDF written by Radha Chadha and published by Nicholas Brealey International. This book was released on 2010-12-07 with total page 320 pages. Available in PDF, EPUB and Kindle.
Cult of the Luxury Brand
Author :
Publisher : Nicholas Brealey International
Total Pages : 320
Release :
ISBN-10 : 9781904838296
ISBN-13 : 1904838294
Rating : 4/5 (96 Downloads)

Book Synopsis Cult of the Luxury Brand by : Radha Chadha

Book excerpt: The first book to explore how and why an amazing "luxeplosion" is rocking Asia.


Cult of the Luxury Brand Related Books

Cult of the Luxury Brand
Language: en
Pages: 320
Authors: Radha Chadha
Categories: Business & Economics
Type: BOOK - Published: 2010-12-07 - Publisher: Nicholas Brealey International

DOWNLOAD EBOOK

The first book to explore how and why an amazing "luxeplosion" is rocking Asia.
The Cult of the Luxury Brand
Language: en
Pages: 326
Authors: Radha Chadha
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: Nicholas Brealey Publishing

DOWNLOAD EBOOK

The first book to explore how and why an amazing "luxeplosion" is rocking Asia.
Kapferer on Luxury
Language: en
Pages: 240
Authors: Jean-Noël Kapferer
Categories: Business & Economics
Type: BOOK - Published: 2015-03-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

This book addresses the No 1 challenge of all major luxury brands today: How can these brands pursue their growth yet remain luxury? How do you reconcile growth
The Luxury Strategy
Language: en
Pages: 408
Authors: Jean-Noël Kapferer
Categories: Business & Economics
Type: BOOK - Published: 2012-09-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-No
Digital Luxury
Language: en
Pages: 318
Authors: Wided Batat
Categories: Business & Economics
Type: BOOK - Published: 2019-04-29 - Publisher: SAGE

DOWNLOAD EBOOK

The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink th