First in Thirst

Download or Read eBook First in Thirst PDF written by Darren Rovell and published by Amacom Books. This book was released on 2006 with total page 266 pages. Available in PDF, EPUB and Kindle.
First in Thirst
Author :
Publisher : Amacom Books
Total Pages : 266
Release :
ISBN-10 : 0814472990
ISBN-13 : 9780814472996
Rating : 4/5 (90 Downloads)

Book Synopsis First in Thirst by : Darren Rovell

Book excerpt: Gatorade invented the sports drink 40 years ago, and it has been first in the marketplace (by a long shot) ever since. But itâ¬"s more than just a thirst quencher and a dominant brand. First in Thirst is the story of a phenomenon that grew from the practice fields of college football into a true icon of the way we play, watch, and experience sports⬔from the Pee Wees to the pros. Published to coincide with the 40th anniversary of Gatoradeâ¬"s invention, First in Thirst is equally a sports story, from its invention and testing with the University of Florida Gators to the â¬Sgatorade bath⬠and its near-universal appeal to athletes, coaches and sports fans everywhere.


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