This book is dedicated to applied gamification in the areas of education and business, while also covering pitfalls to avoid and guidelines needed to successful

Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle t

This book explores the theoretical foundations of gamification in learning and education. It has become increasingly difficult to engage and motivate students.

Technology has increasingly become utilized in classroom settings in order to allow students to enhance their experiences and understanding. Among such technolo

This volume constitutes the refereed proceedings of the First International Conference on HCI in Business, HCIB 2014, held as part of the 16th International Con