Globalization and American Popular Culture
Author | : Lane Crothers |
Publisher | : Rowman & Littlefield |
Total Pages | : 212 |
Release | : 2007 |
ISBN-10 | : 074254138X |
ISBN-13 | : 9780742541382 |
Rating | : 4/5 (8X Downloads) |
Book excerpt: This concise and insightful book examines the way that American movies, music, and television_as goods marketed and consumed around the world_are key elements of contemporary globalization. Lane Crothers offers a nuanced exploration of these influential cultural products and their contradictory impact: in some cases promoting a desire for integration into the broader world community, in others generating disgust and outright rejection. Concluding with a projection of the future influence of American popular media, this book makes a powerful argument for its central role in shaping global politics and economic development.