Get a complete view of your customers and make your marketing analysis more meaningful How well do you really know your customers? Find out with the help of exp

Get a complete view of your customers and make your marketing analysis more meaningful How well do you really know your customers? Find out with the help of exp

Use Adobe Analytics as a marketer —not a programmer! If you're a marketer in need of a non-technical, beginner's reference to using Adobe Analytics, this book

The time has come when you can connect with your digital customers one-to-one, doesn’t matter wherever he or she is. No more guesswork, no more uncertainty an

EvoPages: A Comprehensive Guide to Website Development and Digital Innovation offers an in-depth look into the creation and evolution of the EvoPages platform,