Greenwash

Download or Read eBook Greenwash PDF written by Guy Pearse and published by Black Inc.. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle.
Greenwash
Author :
Publisher : Black Inc.
Total Pages : 0
Release :
ISBN-10 : 1863955755
ISBN-13 : 9781863955751
Rating : 4/5 (55 Downloads)

Book Synopsis Greenwash by : Guy Pearse

Book excerpt: Going green is the new black. In recent years, McDonalds have painted their famous golden arches green, while Richard Branson has funneled money into renewable energy. But are these newly 'climate-friendly' companies and brands really as green as they claim to be?


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Going green is the new black for big business. But how real is the climate-friendly revolution that’s being advertised? Toyota would like us to think that Mot