Icon, Brand, Myth

Download or Read eBook Icon, Brand, Myth PDF written by Maxwell Foran and published by Athabasca University Press. This book was released on 2008 with total page 368 pages. Available in PDF, EPUB and Kindle.
Icon, Brand, Myth
Author :
Publisher : Athabasca University Press
Total Pages : 368
Release :
ISBN-10 : 9781897425053
ISBN-13 : 1897425058
Rating : 4/5 (53 Downloads)

Book Synopsis Icon, Brand, Myth by : Maxwell Foran

Book excerpt: This book investigates the meanings and iconography of the Stampede: an invented tradition that takes over the city of Calgary for ten days every July. Since 1912, archetypal "Cowboys and Indians" are seen again at the chuckwagon races, on the midway, and throughout Calgary. Each essay in this collection examines a facet of the experience – from the images on advertising posters to the ritual of the annual parade. This study of the Calgary Stampede as a social phenomenon reveals the history and sociology of the city of Calgary and a component of the social construction of identity for western Canada as a whole.


Icon, Brand, Myth Related Books

Icon, Brand, Myth
Language: en
Pages: 368
Authors: Maxwell Foran
Categories: History
Type: BOOK - Published: 2008 - Publisher: Athabasca University Press

DOWNLOAD EBOOK

This book investigates the meanings and iconography of the Stampede: an invented tradition that takes over the city of Calgary for ten days every July. Since 19
How Brands Become Icons
Language: en
Pages: 282
Authors: D. B. Holt
Categories: Business & Economics
Type: BOOK - Published: 2004-09-15 - Publisher: Harvard Business Press

DOWNLOAD EBOOK

Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--t
How Brands Become Icons
Language: en
Pages: 282
Authors: Douglas B. Holt
Categories: Business & Economics
Type: BOOK - Published: 2004 - Publisher: Harvard Business Press

DOWNLOAD EBOOK

“Iconic brands” (ie: Coca-Cola, Volkswagon, Corona) have social lives and cultural significance that go well beyond product benefits and features This book
Icons of Evolution
Language: en
Pages: 251
Authors: Jonathan Wells
Categories: Science
Type: BOOK - Published: 2002-01-01 - Publisher: Simon and Schuster

DOWNLOAD EBOOK

Everything you were taught about evolution is wrong.
Myth in Modern Media Management and Marketing
Language: en
Pages: 333
Authors: Kreft, Jan
Categories: Business & Economics
Type: BOOK - Published: 2019-06-14 - Publisher: IGI Global

DOWNLOAD EBOOK

The development of communication technology and the proliferation of centers that collect, interpret, and transmit information does not mean that communities ha