International Marketing and Export Management

Download or Read eBook International Marketing and Export Management PDF written by Gerald Albaum and published by . This book was released on 2002 with total page 694 pages. Available in PDF, EPUB and Kindle.

Author	: Gerald Albaum
Publisher	:
Total Pages	: 694
Release	: 2002
ISBN-10	: 0273655213
ISBN-13	: 9780273655213
Rating	: 4/5 (13 Downloads)

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Book Synopsis International Marketing and Export Management by : Gerald Albaum

Book excerpt: Rev. ed. of: International marketing and export management / Gerald Albaum ... [et al.]. 2nd ed. c1994.

International Marketing and Export Management Related Books

Language: en
Pages: 694

International Marketing and Export Management

Authors: Gerald Albaum

Categories: Business & Economics

Type: BOOK - Published: 2002 - Publisher:

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Rev. ed. of: International marketing and export management / Gerald Albaum ... [et al.]. 2nd ed. c1994.

Language: en
Pages: 698

International Marketing and Export Management

Authors: Gerald S. Albaum

Categories: Business & Economics

Type: BOOK - Published: 2005 - Publisher: Prentice Hall

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"Albaum, Duerr and Strandskov offer a unique focus on export management. The comprehensive coverage provides a wealth of examples and cases with a good spread o

Language: en
Pages: 372

Export Marketing Strategy

Authors: Shaoming Zou

Categories: Business & Economics

Type: BOOK - Published: 2009-05-01 - Publisher: Business Expert Press

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If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent

Language: en
Pages: 520

International Marketing and Export Management

Authors: Gerald Albaum

Categories: Business & Economics

Type: BOOK - Published: 1994 - Publisher: Addison Wesley Publishing Company

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Central themes are the understanding of marketing processes and the management of export operations and decision making.

Language: en
Pages: 742

International Marketing and Export Management

Authors: Gerald Albaum

Categories: Business & Economics

Type: BOOK - Published: 2016-06-07 - Publisher: Pearson Higher Ed

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International Marketing and Export Management offers an accessible text in international marketing. The book covers the evolving internationally competitive lan