International Place Branding Yearbook 2010

Download or Read eBook International Place Branding Yearbook 2010 PDF written by Frank Go and published by Palgrave Macmillan. This book was released on 2010-10-27 with total page 286 pages. Available in PDF, EPUB and Kindle.
International Place Branding Yearbook 2010
Author :
Publisher : Palgrave Macmillan
Total Pages : 286
Release :
ISBN-10 : 9780230279544
ISBN-13 : 0230279546
Rating : 4/5 (44 Downloads)

Book Synopsis International Place Branding Yearbook 2010 by : Frank Go

Book excerpt: Surveys the world of place branding and marketing and offers readers an illuminating overview of the state-of-the-art of place branding principles, practices and processes


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