K-MOVIE

Book excerpt: Even though Hollywood films still dominate the world’s box offices, Korean films are just as popular as their Hollywood counterparts in domestic theaters. In 2014 alone, Korean movies drew a combined total of 107.7 million viewers at box offices nationwide, accounting for 50.1% of the total number of movie viewers. Korean movies have accounted for more than 50% of the total film market share for the past four years and have attracted more than 100 million moviegoers annually for the past three years. In particular, the movie The Admiral: Roaring Currents (2014), which depicts Chapter 1 Korean Films Today The Evolution of Commercial Films: Korean-style Blockbuster Films The Coexistence of ‘Diversity Films’ Foreign Perspectives on Korean Films Chapter 2 Korean Films in the World Overseas Export of Hallyu and Korean Films Expansion of Exchanges through Joint Production with Foreign Countries Increased Export of Film Technology Services Taking the Lead in the Development of the Southeast Asian Film Industry Korean Directors Gaining Attention Worldwide K-Movie Stars Chapter 3 Major Film Festivals in Korea Busan International Film Festival Jeonju International Film Festival Bucheon International Fantastic Film Festival International Women’s Film Festival in Seoul Jecheon International Music & Film Festival Other Festivals Chapter 4 Top 10 Korean Films Worldwide