kidfluence
Download or Read eBook kidfluence PDF written by Anne Sutherland and published by McGraw Hill Professional. This book was released on 2003-08-22 with total page 210 pages. Available in PDF, EPUB and Kindle.
| Author | : Anne Sutherland |
| Publisher | : McGraw Hill Professional |
| Total Pages | : 210 |
| Release | : 2003-08-22 |
| ISBN-10 | : 9780071436175 |
| ISBN-13 | : 0071436170 |
| Rating | : 4/5 (75 Downloads) |
Book Synopsis kidfluence by : Anne Sutherland
Book excerpt: Kidfluence details the latest research on the demographic and socio-cultural trends of young adults born after 1980--Generation Y. This "what works and what doesn't" book provides marketers and advertisers with sometimes-surprising findings on what information and products these kids really want, and how to reach them most effectively without turning them off completely.
