Loyalty Rules!

Download or Read eBook Loyalty Rules! PDF written by Frederick F. Reichheld and published by Harvard Business Press. This book was released on 2001 with total page 248 pages. Available in PDF, EPUB and Kindle.
Loyalty Rules!
Author :
Publisher : Harvard Business Press
Total Pages : 248
Release :
ISBN-10 : 1578512050
ISBN-13 : 9781578512058
Rating : 4/5 (50 Downloads)

Book Synopsis Loyalty Rules! by : Frederick F. Reichheld

Book excerpt: Reichheld draws upon case studies of a variety of businesses including Harley-Davidson, Dell Computer, and Enterprise Rent-A-Car to show how employee and customer loyalty promote financial success. His approach to developing loyalty is based upon six principles of leadership including never profiting at the expense of partners, rewarding the right results, and honest communication. Reichheld is a Bain Fellow and author of The Loyalty Effect. c. Book News Inc.


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