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Major Account Sales Strategy
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An Arsenal of Shrewd Tactics and Winning Strategies to Make You a Major Account Sales Success Knowing how to get to the decision maker, deal with the competitio
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True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product
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Managing Major Sales
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The first book on managing major sales from the bestselling author of SPIN® Selling.