Mass Communication in India, Fifth Edition
Download or Read eBook Mass Communication in India, Fifth Edition PDF written by Keval J. Kumar and published by Jaico Publishing House. This book was released on 2020-12-10 with total page 377 pages. Available in PDF, EPUB and Kindle.
Author | : Keval J. Kumar |
Publisher | : Jaico Publishing House |
Total Pages | : 377 |
Release | : 2020-12-10 |
ISBN-10 | : 9788172243739 |
ISBN-13 | : 8172243731 |
Rating | : 4/5 (39 Downloads) |
Book Synopsis Mass Communication in India, Fifth Edition by : Keval J. Kumar
Book excerpt: Third Completely Revised and Updated EditionMass Communication in India is a result of the author s in-depth study and understanding of the media. The book deals with a general introduction to Communication Theory, Advertising, Television, Effects of Media and Development. In short, the book is designed to give the student of Mass Communication a general and comprehensive view of the modern and traditional media in India. It meets the objective of being a text book as well as a book that gives an overview of mass communication in India.