Morris Minor - 60 years on the road

Book excerpt: The Morris Minor, designed by Alec Issigonis, was one of Britain's most popular cars, and 2008 marked 60 years since the first cars rolled off the production lines at Cowley in Oxfordshire. In this celebratory publication, Ray Newell looks in detail at the development of the wide range of models made during a production run that spanned twenty-two years in the UK. Using mainly contemporary materials covering four decades, he transports the reader to an era when the pace of life was much slower and the marketing of vehicles considerably different to the slick advertising of today. Issigonis' sketches of the prototype cars, sales brochures, promotional materials, and rare and unusual photographs make this a fascinating story.