New Dimensions in Investor Relations

Download or Read eBook New Dimensions in Investor Relations PDF written by Bruce W. Marcus and published by John Wiley & Sons. This book was released on 1997-11-03 with total page 438 pages. Available in PDF, EPUB and Kindle.
New Dimensions in Investor Relations
Author :
Publisher : John Wiley & Sons
Total Pages : 438
Release :
ISBN-10 : 0471141534
ISBN-13 : 9780471141532
Rating : 4/5 (34 Downloads)

Book Synopsis New Dimensions in Investor Relations by : Bruce W. Marcus

Book excerpt: Die Beziehungen zu den Investoren zu pflegen, Aktionäre zu gewinnen und zu halten - das sind lebenswichtige Themen für die Führungskräfte an der Börse gehandelter Firmen. Dieses Buch enthält alles, was Sie wissen müssen, um diese Mechanismen zu verstehen und zu steuern und auf dem immer härter umkämpften Markt notwendiges Kapital beschaffen zu können.


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