Online Political Communication
Download or Read eBook Online Political Communication PDF written by Gianluca Giansante and published by Springer. This book was released on 2015-05-22 with total page 199 pages. Available in PDF, EPUB and Kindle.
Author | : Gianluca Giansante |
Publisher | : Springer |
Total Pages | : 199 |
Release | : 2015-05-22 |
ISBN-10 | : 9783319176178 |
ISBN-13 | : 331917617X |
Rating | : 4/5 (78 Downloads) |
Book Synopsis Online Political Communication by : Gianluca Giansante
Book excerpt: This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.