Playbooks and Checkbooks
Download or Read eBook Playbooks and Checkbooks PDF written by Stefan Szymanski and published by Princeton University Press. This book was released on 2020-05-26 with total page 248 pages. Available in PDF, EPUB and Kindle.
| Author | : Stefan Szymanski |
| Publisher | : Princeton University Press |
| Total Pages | : 248 |
| Release | : 2020-05-26 |
| ISBN-10 | : 9780691202761 |
| ISBN-13 | : 0691202761 |
| Rating | : 4/5 (61 Downloads) |
Book Synopsis Playbooks and Checkbooks by : Stefan Szymanski
Book excerpt: "What economic rules govern sports? How does the sports business differ from other businesses? [This book examines] the fundamental economic relationships shaping modern sports. Focusing on the ways that the sports business does and does not overlap with economics, the book uncovers the core paradox at the heart of the sports industry. Unlike other businesses, the sports industry would not survive if competitors obliterated each other to extinction, financially or otherwise--without rivals there is nothing to sell. Playbooks and Checkbooks examines how this unique economic truth plays out in the sports world, both on and off the field"--Publisher marketing.
