Profit in Plain Sight

Book excerpt: Almost every business leader admits that too often, they have a great year on the top line, but too little to show on the bottom line. And when they can’t or won’t take on more debt, they stay stalled, unable to fund the people, technology, equipment, facilities, acquisitions or expansion that will help their business grow and thrive. With often-overlooked solutions to the five core challenges to building a strong bottom line to fund growth, "Profit in Plain Sight" resolves that dilemma. This book will resonate with every business leader at any level who is tired of saying or hearing “We don’t have the budget for that” and wants to grow their bottom line and their business by selling more products and services, to more of the right customers, at higher prices, and lower costs. . . in less time than they’re spending on email. The 55 Profit Accelerators contained in "Profit in Plain Sight" were synthesized from over 30 years of business experience, often in tough turnaround situations. They’re proven, they’re classic, they work, they’re never taught in business schools, and they have nothing to do with conventional cost-cutting or accounting techniques. Instead, they deliver take-it-to-the-bank results.