Questionnaire Design

Download or Read eBook Questionnaire Design PDF written by Ian Brace and published by Kogan Page Publishers. This book was released on 2008 with total page 321 pages. Available in PDF, EPUB and Kindle.
Questionnaire Design
Author :
Publisher : Kogan Page Publishers
Total Pages : 321
Release :
ISBN-10 : 9780749450281
ISBN-13 : 0749450282
Rating : 4/5 (81 Downloads)

Book Synopsis Questionnaire Design by : Ian Brace

Book excerpt: "Questionnaire Design" explains the role of questionnaires in market research and looks at how and when certain kinds of questionnaires should be used. It explains how to plan, structure, and compose the right questionnaire for the research.


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