Blowin' Up

Book excerpt: What many readers have wished for is now reality: a richly descriptive ethnography of street rappers. Blowing up refers to rappers dream of becoming rich and famous, or, at the least, successful as recording artists. Jooyoung Lee adds a shape to his story of Flawliis, VerBS, E. Crimsin, Psychosiz, and Tick-a-Lott: how do young black men from the inner city navigate their twenties? Blowin Up is a vibrant look at the young-adult stage of people who grow up in the shadow of gangs, dead-end jobs, and a glittering entertainment industry (the setting is Los Angeles). No other account of ghetto youth affords us this particular angle of vision. Lee discovers that in South Central L.A., rap can create bridges that bring young men together with peers from different neighborhoods (underscoring the importance of a healthy alternative to gangs). A rapper s underground artistic career is rooted in battle skills and crowd appeal, and, to boot, is meritocratic (whereas mainstream career success is based on branding, timing, funding, networks, and gimmicks). Rapping is an embodied artit takes much practice to learn, and requires body skills in dance, stance, and voice. Lee homes in on the skills and personalities of individual rappers, but he also illuminates the complex hip-hop scene around which these young men orbit, giving us detailed understandings of how young men navigate the intricate, tightly-wound world of tragedy and opportunity in the city. Lee balances the prospect of risk and existential uncertainty for youth entering a young adult life-stage with the hope for a big break in forging an entertainment career. In the end, Lee shows us how the arts can shape the lives of at-risk youth."