REGROW - "Recruiting the Young Generation Workforce: Innovative HR Management"

Book excerpt: ABOUT THIS PUBLICATION In many EU countries there is a severe shortage of young skilled workers, especially in SMEs, which has a negative impact on their growth prospects and competitiveness. Even countries such as Germany, with its dual vocational training system, which has traditional strengths in attracting young talent, are having increasing difficulties in meeting the shortage of young skilled workers. There is a need of renewing the HR-Management in many SMEs to better attract and integrate young talent and to provide owners and employees with the necessary knowledge and skills. This project has collected best practices and developed a SME centred HR-concept including digital models, as well as various training programmes with different measures for SME managers leading to the implementation of a modern and holistic human resource management. Vocational Training Providers are equipped with the necessary materials and training programs to qualify their staff and SMEs and their employees in their sphere of influence. This publication contains the relevant curricula, application notes and experiences as a result of the project REGROW with the following partners: Hanse-Parlament (DE), Berufsakademie Hamburg (DE), Chamber of Crafts Opole (PL), Chamber of Crafts Poznan(PL), Estonian Chamber of Commerce and Industry (EE), IBC International Business College Kolding (DK) and Arbeit und Zukunft e.V. (DE).