Tourism studies at Masters level are often divided into subsets of tourism such as environmental tourism, rural tourism and sports tourism. This book provides a

This book was conceived to fill a gap in the study of events and festivity with a research-oriented events management text. The book focuses on exposing underpi

Globally the hospitality and tourism industry is evolving and undergoing radical changes. The past practices are now advancing through the rapid development of

This book consolidates international, contemporary and topical case study based research in tourism, travel, hospitality and events. Case studies can make learn

This book provides an authoritative, state-of-the-art review of tour guiding scholarship and research. It aims to foster best practice and to stimulate further