Sales Kickoffs: Guide and Add Value

Book excerpt: Whether in person or remote, sales kickoffs prepare sales teams to meet company goals and objectives. They are also opportunities to celebrate those who exceeded their goals in the previous year. In this issue of TD at Work, Kathy Koultourides outlines the importance of SKOs. Further, she: Details what the C-suite expects from the event and how that ties to the organization Explains talent development professionals’ role in the event, including how to align it to C-suite expectations and what you need to know and implement for success Advises how to create activities that align with organizational goals Includes guidance and tips from sales leaders and frontline sales professionals