Simply Packaging
Download or Read eBook Simply Packaging PDF written by Victor Cheung and published by Gingko Press. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle.
| Author | : Victor Cheung |
| Publisher | : Gingko Press |
| Total Pages | : 0 |
| Release | : 2008 |
| ISBN-10 | : 9889822954 |
| ISBN-13 | : 9789889822958 |
| Rating | : 4/5 (54 Downloads) |
Book Synopsis Simply Packaging by : Victor Cheung
Book excerpt: Creating high impact packaging is a critical element in the merchandising of any product. Not only must packaging grab the attention of consumers, it must help to establish brand identity and make a lasting impression. Not only must shape, graphics and color choices convey the right feeling, they must also be compatible with retail spaces where they will be displayed. Simply Packaging provides examples of the hottest packaging design from around the world employing both sophisticated technology and traditional handicraft for cosmetics, food and beverages, CD and album covers, POP displays and more.
