Sustainable Luxury Brands

Download or Read eBook Sustainable Luxury Brands PDF written by Cesare Amatulli and published by Springer. This book was released on 2017-01-20 with total page 253 pages. Available in PDF, EPUB and Kindle.
Sustainable Luxury Brands
Author :
Publisher : Springer
Total Pages : 253
Release :
ISBN-10 : 9781137601599
ISBN-13 : 1137601590
Rating : 4/5 (99 Downloads)

Book Synopsis Sustainable Luxury Brands by : Cesare Amatulli

Book excerpt: This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist. Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills, product quality and durability, and limited quantities of luxury goods, the authors argue that luxury brands are inherently sustainable from economic, social and environmental perspectives. Sustainable Luxury Brands gives a comprehensive overview of luxury to demonstrate this claim, also focusing on sustainable luxury from a consumer perspective. The authors furthermore compare and contrast sustainability within the mass market to the luxury sector, and present insights into current and upcoming topics in luxury research.


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