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Type: BOOK - Published: 2014-09-03 - Publisher: John Wiley & Sons
Chinese Consumers are Changing The World – Understand Them and Sell To Them China has transformed itself from a feudal economy in the 19th century, to Mao and
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Consumption practices in China have been transformed at an unprecedented pace. Under Mao Zedong, the state controlled nearly all aspects of what people consumed
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Pages: 241
Pages: 241
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The Chinese Consumer Market examines the changing consumer business environment in China and offers predictions about the evolution of the Chinese consumer mark
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Type: BOOK - Published: 2015-03-15 - Publisher:
Following the success of their best-selling One Hour China Book, Peking University Professors Jonathan Woetzel and Jeffrey Towson are back to explain the rise o