Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.

• Covers all aspects including Facebook Marketplace, Facebook Places, and Facebook Deals

Pinterest is a social media site that enables users to create online pinboards of compelling images they find online by "pinning" the images and curating them i

With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional ch

Twitter has tens of millions of users and its active "tweeters" and followers look to it to answer to the question, "What's happening?" Businesses both large an