Designing and conducting experiments involving human participants requires a skillset different from that needed for statistically analyzing the resulting data.

Designing and conducting experiments involving human participants requires a skillset different from that needed for statistically analyzing the resulting data.

Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the In

A practical, concrete road map to running research studies with human subjects. Covering both conceptual and practical issues critical to implementing a study w

There is no doubt that this book will be well received by those who are fortunate enough to come across it. This book will be of use to the growing number of pe