The Fundamentals of Creative Advertising
Download or Read eBook The Fundamentals of Creative Advertising PDF written by Ken Burtenshaw and published by A&C Black. This book was released on 2011-08-31 with total page 186 pages. Available in PDF, EPUB and Kindle.
| Author | : Ken Burtenshaw |
| Publisher | : A&C Black |
| Total Pages | : 186 |
| Release | : 2011-08-31 |
| ISBN-10 | : 9782940411566 |
| ISBN-13 | : 2940411565 |
| Rating | : 4/5 (66 Downloads) |
Book Synopsis The Fundamentals of Creative Advertising by : Ken Burtenshaw
Book excerpt: The Fundamentals of Creative Advertising provides an introduction to the key elements of creative advertising and includes a wealth of visual examples taken from real campaigns using various media.
