Our modern day, multimedia, information-obsessed culture has fundamentally altered much of what we do day-to-day. The way we shop and pay bills. The way we comm

Getting numbers is easy; getting numbers you can trust is hard. This practical guide by experimentation leaders at Google, LinkedIn, and Microsoft will teach yo

Covers experiment planning, execution, analysis, and reporting This single-source resource guides readers in planning and conducting credible experiments for en

This is a guidebook for those who want to use computational experiments to support their work in algorithm design and analysis. Numerous case studies and exampl

Don't fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing